Why Is Every Movie Poster Orange and Blue?

Day Watch

orange and blue movie posters
IMAGE BY: Fox Searchlight Pictures

The orange-and-blue look is an American trend, dripping with “Hollywood blockbuster” intensity. So it’s interesting to see it spill over into foreign films trying to capture the big-budget thrills of American cinema. Take Timur Bekmambetov’s “Day Watch” for example. It’s an idiosyncratic vampire-fantasy-action flick from Russia, but it’s color coded like your average Michael Bay picture.

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