Cinna-Bye
Customers don’t crave cinnamon rolls the way they crave burgers and fries, so Cinnabon has been working on promoting their products at other chains like Walmart. While this has certainly helped improved sales, it signals that Cinnabon restaurants may eventually fizzle out of mall food court locations, which are becoming more sparse themselves with each passing year. Some estimates show that up to 25% of shopping malls in the United States may close by the end of 2021.