McAfrika
In 2002, McDonald’s released the McAfrika in Norway. This sandwich, which contains beef, cheese and salad inside a pitta bread, was an attempt to celebrate African culture. Apparently, someone at McDonald’s thought a single sandwich can represent an entire continent. They also thought it was a good idea to coincide the release with a concerted aid drive for famine that was ravaging countries including Malawi and Zimbabwe. A spokesman for the Norwegian Church Aid called the famine “one of the biggest humanitarian disasters we have ever seen” and called out McDonald’s for such an “insensitive” promotional campaign.