The 12 Worst Company Logo Rebrands of All Time

Old DeviantArt

IMAGE BY: Wix.com

Offering an online home for myriad aspiring artists, DeviantArt burst on the scene with a logo that felt willed into existence by the early internet itself. It spells “da” (you know, for DeviantArt) cleanly and impressively, and its unique usage of all lowercase followed by all caps feels like an AOL Instant Messenger username in the best way.

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