Cheating the System
Back in ’95, there was a Kellogg’s contest where you would get a code printed on the inside of a box—cereal, pop-tarts, what have you—and you would call a 1-800 number and enter the code to see if it was a winner. The mistake on their part was not randomizing the codes. This made it easy for me to pull my “scam”—I would just keep calling back and enter the same code, but change the last number by one until I got a winning code.
The prize was only a baseball poster, but that was kind of cool for kid me.
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