Keeping Audiences Entertained
Today, the Kiss Cam is a ubiquitous feature of many sports events – but this wasn’t always the case. In fact, they only came about in the 1980s when teams began adding giant video boards called ‘jumbotrons’ to their stadiums.
To keep fans entertained during breaks in the game, they showed live shots of the audience cheering, celebrating, and yes, kissing. The Kiss Cam as we know it, though, didn’t appear until a decade later.