Sonic
Known as “America’s favorite drive-in,” this chain hasn’t been doing well lately. Sonic’s quarterly reports had significantly dropped in 2019. CEO Cliff Hudson claims this is a result of “continued aggressive discounting by the competition” and “unfavorable weather.”
The chain is currently working on improving the quality of its food and attracting the young generation. Sonic now offers half-priced shakes during certain hours of the day, as well as an order-ahead smartphone app.