Kodiak Cakes
Owner Joel Clark came up with Kodiak Cakes. Think of it as a flour-based mix with proteins and whole grains, so you can make yourself more nutritious waffles and pancakes. Clark didn’t get sharks to invest in his idea, but he did get tons of attention. In 2017, he earned $54 million in sales and now Kodiak Cakes is the fourth-largest pancake mix on store shelves.